New Story Archive - Markus Gull

New Story

Do you have a bird?

When you think about what you do day in, day out: don't you sometimes wonder if you actually have a bird? ...

Brand with Purpose Brand Story Content Marketing Framing Hero Journey Hero Branding Innovation & Change Leadership Read command Marketing Tools Storytelling Method New Story Politics Purpose Story Facts Uncategorized Change Christmas Values

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For months now, I have been watching in breathless amazement as the same scene has been repeated with eerie frequency and density with ...

New Story

War has been raging in Ukraine for a few days now, and the wallpaper is burning in Europe. But how! I am sitting at my planned ...

New Story

Isn't it amazing how in such a short time streaming platforms like Netflix have brought us what used to be called television, ...

Look here: Maslow has topped up his pyramid.
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Hero's Journey (1): Does your story have "hero bliss"?
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What to do if your story is missing a mentor?
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Ten questions with which you can recognise whether your concern is really a concern.
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Why you don't need a USP, you need a USP.
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